Quit putting out the same old clipboard and attempting to persuade participants to jot down their email address. Make it simpler on them and you. Set up a sign, hand out flyers, or have the speaker guide the group of onlookers to send an instant message to select into your email database. Contingent upon your email showcasing stage you might even have the capacity to set this up so they in a split second have an appreciated email sitting tight for them when they return home or back to the workplace.