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Whatsapp Business API

Reach 1.5 billion + conversations with our WhatsApp Business solution. Connect to your users with the most popular chat app globally! With our officially supported API for

WhatsApp Business, you’ll have access to a feature rich, scalable, east to use solution.on.

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Why Choose Us?

Integrate Anywhere

Our WhatsApp Business API can be integrated into any system you’re currently running.

Alternatively, we also offer a Chat Messaging Dashboard which gives you access to the WhatsApp Business Solution without developer efforts.

Lightning Speed Onboarding

Day-to-day business time passes quickly, and your priority is to get your WhatsApp Business Account up-and-running.

Our team offers a lightning speed onboarding option of 48 hours, so you can get started whenever you need to.

All Features – We have Got you Covered

Different communication solutions for your varied business needs.
Branded Messaging

Become a ‘Verified Business’ to show your users that they can trust the phone number of your business account on WhatsApp.

Bring Your Own Number

Bring your own number to WhatsApp Business solution – either mobile, landline,
or toll-free.

Simple API Integration

Upgrade transactional SMS service with popular chat features like multimedia sharing, group chats, sharing location, sending documents etc.

Rich Messaging
Send and receive texts, images, files, Documents, videos, audio, and more with your users on WhatsApp.
Message Templates
Initiate conversations via pre-approved message templates with customizable variables. Images and files now available.
Inbox
Interact with users on the go with the Simple to use and multifunctional Inbox Facility.
Agent Management
Manage Team Conversations and control and monitor the conversation of the agent with the agent management feature.
Chatbot Drag and Drop Editor
Automate the whatsapp conversation by designing the chatbot flow with the advanced drag and drop editor, to handle repeated communications.
Chatbot Templates
Use ready to use templates to design your workflows for chatbot automation.

Content Types

Find out what content types or media files are supported with the WhatsApp Business solution.

Text messages

Send plain text messages or combine text with emojis.

Media messages

Send image, video, audio, document, and sticker messages.

Contact messages

Send Contact Card

Location messages

Send Location Message

Interactive messages

List messages, Reply button messages, and Single and Multi-Product Messages.

Template messages

Send Business Initiated messages using template message type.

About Us

Message Templates vs. Chat Messages

To initiate a conversation as a business you’ll need to setup so-called Message Templates. If a user initiates the conversation, or replies to a templated message, a ’24- hour support window’ starts, where you can reply to the user freely without a templated message.

Business Initiated Conversations

1. Message Templates

When you initiate a conversation with your users, you will need to use Message Templates. These templates must be pre-approved by WhatsApp. With Message Templates you can send notifications, updates, reminders, and more. In addition to text, images and PDFs are available as media message templates.

User Initiated Conversations

1. Chat Messages

When a user sends a message to your WhatsApp Business Account (starting the 24-hour support window) you can send messages to that user without the use of a templated message.

1. User-initiated

A conversation that initiates in response to a user message. Whenever a business replies to a user within the 24 hour customer service window, that message will be associated with a user-initiated conversation. Businesses can send free-form messages within this 24 hour customer service window.

2. Business-initiated

A conversation that initiates from a business sending a user a message outside the 24-hour customer service window. Messages that initiate a business-initiated conversation will require a message template.

Conversation-Based Pricing

WhatsApp has switched from a notification-based pricing model to a conversation-based pricing model. Businesses are charged per conversation, which includes all messages delivered in a 24 hour session.

How It Works

WhatsApp Business API conversations fall into two categories that are priced differently:

Procedure

Details Required to Open Whatsapp Business Account (WABA)

Note : It may take 15-20 days for the entire approval process & approval of use of API’s is NOT guaranteed.

Required documents and resources

  • Facebook Business ID
  • Incorporation certificate, GST Certificate and PAN card A WhatsApp Number
  • Billing details including GST Number
  • About company (A short – description)
  • Logo (640*640)
  • Address
  • Email
  • Business category Website

Terms & Conditions

  • WhatsAPP Business API Access will be provided. It is the customer's responsibility to integrate it with their own application as per predefined guidelines.
  • If case of violation of WhatsApp Guidelines, Facebook may stop/block/suspend the account or service. There is no control or role of BSP in this matter.
  • (It is highly important to use this services in accordance to Facebook guidelines)
  • In case of any complaint registered, it is the customer's responsibility to address the same [BSP has no role in addressing end customer/user complaint].
  • Once the number is configured, it must not be used for WhatsApp on any other devices.
  • It is the complete responsibility of the customer to ensure, no message, no content or no attachment violate land of the law.
  • If service is suspended by Facebook due to any violation of its policies, all applicable charges are to be borne by the customer to reactivate the same again.
  • Facebook / WhatsApp / reserves the right to change these terms and conditions at any time without prior notice. In the event that any changes are made, the revised terms and conditions shall be shared immediately.

Frequently Asked Questions

We ceaselessly work towards offering Excellent, Comprehensive,

What is WhatsApp Green Tick Verification ?

Official Business Account

If your WhatsApp account is an official business account, the display name is visible in the chat list, chat screens, chat groups, and contacts view instead of the phone number. There will also be a green checkmark beside the displayed name in the contacts view.

How It Works

WhatsApp has verified that an authentic, notable brand owns this account.
The criteria for WhatsApp Official Business Accounts (OBA) is based on a number of factors and is different from policies on other platforms. In addition to following WhatsApp's Commerce and Business Policies, businesses need to be:

Understanding Notability

Notability requires a business to represent a well-known, often searched brand or entity. This should not be taken as a signal of the authenticity of the business. A business is considered authentic if they have gone through the Business Verification which verifies the business as a legal entity and their access to the business.
Notability, on the other hand, reflects substantial presence in online news articles. Notability is assessed based on an account’s presence in news articles from publications with sizable audiences. Whatsapp does not consider paid or promotional content as sources for review, including business or app listings.
Official business accounts are issued at the phone number and display name level. Whatsapp assess notability for the Display Name of the business account that is requesting OBA status.

Denied Requests

If your OBA request has been denied, it means WhatsApp team has carefully reviewed your account, and unfortunately, your account is not eligible for the OBA status at this time. Currently, these decisions cannot be appealed.

Businesses can continue to grow their presence and wait 30 days before submitting another Official Business Account request. It may take time to build the business's presence in news articles as described above.

Which Businesses cannot apply For WhatsAPP Business APIs?

WhatsApp disallows certain business categories for WhatsApp API and hence for WhatsApp Green Tick Verification. Businesses dealing in the following products/services cannot be approved for using WhatsApp Business APIs:

  • 1. Drugs Tobacco
  • 2. Items
  • 3. Gambling Businesses Alcohol
  • 4. Brands
  • 5. Weapons & Ammunition Businesses
  • 6. Live Animals
  • 7. Adult Product/Services Medical & Healthcare Products Dating
  • 8. Services Cryptocurrencies
Are there any demo accounts one can experience?

Yes, You one experience the flow of some famous Verified WhatsAPP Business Accounts mentioned below:

  • TATA Capital - +91-7506756060
  • Bajaj Allianz - +91-8806727272
  • Tata Sky - +91-1800 208 6633
  • ICICI Bank - +91-8640086400
  • Indusind Bank - +91-2244066666
What if the customer's Mobile Number is Not on WhatsApp?

Not everyone is on WhatsAPP and that is one of the Draw Back of WhatsAPP Business API. To overcome this issue, we also offer an add-on feature to send the Message to the customer via SMS. This can only be used for Template Notifications due to Template Limitations in SMS because of the implementation of DLT in SMS Systems.

This is an add-on request only feature with additional commercials.

Will I get “Green tick” and “Company name display in sender in Official Whatsapp Business?

Whenever the business is verified in Whatsapp business platform, the business has to additionally apply for Official Business Account Badge i.e. Green tick. But the approval or rejection is dependent on facebook for the same. The guidelines for Green tick is available on

https://developers.facebook.com/docs/whatsapp/overview/business-accounts#official-business-account

Will my number get blocked in Official Whatsapp Business account?
 

Whenever the business is verified in Whatsapp business platform, the business has to additionally apply for Official Business Account Badge i.e. Green tick. But the approval or rejection is dependent on facebook for the same. The guidelines for Green tick is available on

https://developers.facebook.com/docs/whatsapp/overview/policy-enforcement

How does the messaging limits & Quality rating work for the number?

Messaging limits determine the maximum number of business-initiated conversations you can initiate using each of your phone numbers in a rolling 24-hour period. A business-initiated conversation begins when the first template message is delivered to a customer and ends 24 hours later. The limits depends on you sending pattern and quality rating of your account. For detailed guidelines and examples refer to

https://developers.facebook.com/docs/whatsapp/messaging-limits

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